Our Favorite Sustainable Hair Brands (and Why Ingredients Matter)

Your scalp is skin. Skin that absorbs things. Which means that bottle of shampoo isn't just sitting on top of your hair—it's seeping in, doing its thing, and eventually becoming part of you.

So the question becomes: what do I want absorbed into my body today? When you put it that way, choosing products gets a little more interesting.

At Jungle House, we believe the best sustainable hair products should work with your body instead of against it—and actually perform. A lot of natural products fall flat when it comes to results, but the brands we carry deliver high-performance formulas that make your hair look and feel incredible. We've built our entire backbar around brands that take ingredients seriously, refuse to cut corners, and happen to care about the planet while delivering the kind of results that keep you coming back.

What Makes These Brands Different?

It's not just about leaving stuff out—it's about what gets intentionally put in. Sustainable hair care products use high-performance botanicals and thoughtful formulas that deliver results without the side effects or environmental guilt.

These brands source ingredients ethically, skip synthetic shortcuts, and design packaging that doesn't end up in the ocean. They make products in small batches because quality matters. Every ingredient has a purpose. No fillers, no shortcuts.

Harmful Ingredients in Hair Products (and Why We Skip Them)

Many conventional products contain ingredients that damage your hair, irritate your scalp, and disrupt your body's balance. Here's what we avoid and why.

Sulfates strip natural oils, leaving hair dry, brittle, and prone to breakage. They accelerate color fading and increase frizz.

Parabens are preservatives that can mimic estrogen in your body. They've been found in blood, urine, and breast tissue.

Silicones coat hair for temporary shine but create a barrier that locks out moisture. Over time, hair gets drier and more damaged.

Synthetic fragrances can hide hundreds of undisclosed chemicals linked to allergies, irritation, and hormone disruption.

Formaldehyde-releasing preservatives slowly release formaldehyde over time—a known irritant and carcinogen.

At Jungle House, none of these ingredients make it through the door. The brands we carry prove you don't have to choose between performance and clean ingredients.

The Brands We Trust

Cult + King

Cult + King blends performance with natural, botanical ingredients. Their formulas are concentrated, pH-balanced, and made in small batches in the USA. They skip water as a filler and use pure essential oils instead of synthetic fragrance. Their packaging is refillable, reducing waste.

Key ingredients: Organic shea butter, jojoba oil, sunflower oil, botanical extracts like linden bud and blueberry, arrowroot and kaolin clay, essential oils of rosemary and lavender, panthenol for strength and moisture.

What's never included: Formaldehyde, parabens, sulfates, phthalates, mineral oil, synthetic dyes, synthetic fragrance, coal tar. Formulas are gluten-free and vegan (except for organic beeswax in two products).

Cult + King focuses on improving hair health over time instead of masking damage. Their sustainable hair styling products are designed for long-term results.

Afterworld Organics

Afterworld Organics was built on the idea that less is more. Their formulas use the highest-quality oils with minimal ingredients. Everything comes in glass bottles or kraft paper refill pouches—no plastic.

Key ingredients: Sunflower seed oil, evening primrose oil, lavender hydrosol for gentle cleansing, kaolin clay for scalp detox, argan kernel oil, arrowroot, essential oils of lavender, cedarwood, geranium, and lemongrass.

What's never included: Parabens, PEGs, petrochemicals, phthalates, silicones, synthetic polymers, sulfates, dyes, chemical fragrance, glues. Formulas are vegan, and every scent is custom-mixed by hand using only organic essential oils.

Afterworld Organics proves that non-toxic hair care can deliver professional-level performance. Their products rinse clean, style beautifully, and support hair health without buildup.

Hui Hui Essentials

Hui Hui Essentials focuses on scalp care and hair growth through botanical oils and aromatherapy. Their non-toxic treatments address dryness, sensitivity, and thinning while supporting healthy hair from the root.

What makes Hui Hui different is their focus on the scalp as the foundation of hair health. Their lightweight, non-comedogenic oils absorb immediately and are packed with antimicrobial, antifungal, and anti-inflammatory botanicals that cleanse, stimulate circulation, and create the ideal environment for growth.

Key ingredients: Sunflower seed oil rich in vitamins A, C, D, and E, jojoba oil that mimics skin's natural sebum, red raspberry seed oil for UV protection, rosemary oil to stimulate follicles, lavender oil for antifungal properties, peppermint oil to balance pH, omega-3, 6, and 9 fatty acids.

What's never included: Synthetics, artificial fragrances, parabens, GMOs, preservatives. Every bottle is handcrafted using certified organic, cruelty-free ingredients.

Hui Hui treats scalp care as self-care. Their formulas support growth and overall wellness through aromatherapy and ritual, offering a holistic solution grounded in natural ingredients for healthy hair.

More Than Just a Pretty Bottle

Choosing sustainable hair brands isn't about trends—it's about making decisions that support your hair, your health, and the planet.

At Jungle House, we carry Cult + King, Afterworld Organics, and Hui Hui Essentials because they represent what we believe hair care should be: effective, intentional, and respectful of both people and the environment. When you choose products free from harmful ingredients in hair products, you're choosing hair that feels healthier, scalps that stay balanced, and a routine that supports your life.

Your hair deserves care that cares back!